In today’s episode, we chat with Dr. Olga Lemberg, founder and creator of Fabled. She creates scrubs for medical professionals that don’t look like scrubs and bring joy to the person wearing them as well. Listen in to find out how she decided to create her line, how she got started with design and manufacturing, and how she plans to scale her business in the future too!

In this episode, you will learn:

  • How Dr. Lemberg came to be a pediatrician hospitalist and urgent care doctor.
  • Why she decided to start a medical scrubs line of her own.
  • Why she purposely chose not to use anti-microbial fabrics for her scrubs.
  • How she started designing and creating her own line of scrubs from scratch.
  • When she knew her scrubs were a hit and she should continue her journey.
  • Where she manufactures her scrubs and why.
  • How environmental awareness comes into play with her scrub collection.
  • How she plans to scale her business in the future.
  • How she is improving her scrubs with each batch that she produces.

Olga Lemberg, M.D. is a pediatric hospitalist and urgent care doctor based in the San Francisco Bay Area. Having spent years wearing boring traditional scrubs to work, she became frustrated that there weren’t more stylish options out there, but more importantly, she wanted a uniform that she could be excited and proud to wear: scrubs that would let her express her personal style but also that made her feel she was putting her best foot forward in the workplace. So, in 2017, she launched Fabled, an online retailer of high quality, modern and functional scrubs for women health care professionals.

Links we discussed in the show:

  • Check out and shop Dr. Lemberg’s scrubs at Fabled and save 10% off your whole order using our special promo code: HUSTLE10.

Quotes from Dr. Olga Lemberg:

  • “I make scrubs that don’t really look like scrubs.”
  • “I don’t have to think about putting an outfit together because they are so well put together”
  • “It’s very important for me to know that all the people working on my scrubs are working in good conditions.”
  • “I know almost all of my customers by name.”

Special thank you to this week’s show sponsor: Larry Keller from Physician Financial Services!

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